Should you get a hyphenated domain name?

Disadvantages:

1. It’s easy to forget the hyphens when typing a name. Many users are used to typing things BuyWidgetsHere.com but not buy-widgets-here.com. They’ll probably leave out the hyphens and wind up at your competitor’s site.

2. When people recommend your site to their friends verbally, having hyphens in your domain name leads to more potential errors than when the name does not contain hyphens. For example, how do you think your visitors will refer to your site if it is named

A domain name that matches your brand name is very important. The very name that you use to advertise your product or service is the name that you will want for your domain, because that is the first thing that people will type in their Internet browser.

It is also the easiest thing for them to remember, and whatever is easily remembered, will be more likely to be typed in than an obscure domain name. So, if you specifically sell Dayora Widgets, then you should get a domain name that says so, instead of one that just says Widgets.

If you get a domain name with an extension other than “.com”, make sure that you promote your business or website with the full domain name.

For example, if your domain name is “BuyWidgetsHere.net”, make sure that when you advertise your site or business, call it “BuyWidgetsHere.net” not “BuyWidgetsHere”. Otherwise people will assume a “.com” extension and go to the wrong place.

I’d like to hear what you’ve got to say about domain names. Please leave a comment…

The last tip when choosing your company name is to get a good domain name. Before you rush out and choose your domain name you need to consider many different factors.

Your Domain Name is Your Online Brand Name
Naming your site after your domain may seem obvious to some of you, but you’ll be surprised to learn that not every website is named after the domain name. Naming a site after its domain name is important, for the simple reason that when people think of your website, they’ll think of it by name.